Dogness International was founded in 2003 to develop and manufacture pet leashes. Our products fall into the three categories of pet leashes, retractable dog leashes, and smart collars. Through a superior ability to innovate and the advantage of a fully integrated manufacturing chain covering production of fabrics, dyeing, mold development, metals, and resins, Dogness has become a state-of-the-art high-tech enterprise and the world’s leading dog leash specialty manufacturer and brand operator.
In the past fourteen years, Dogness has successfully partnered with world-class pet retailers and has taken the lead in supplying pet leash products to furniture chain giant IKEA. As of 2016, Dogness’s high quality leash products have been exported to 69 countries and regions and more than 300 global distributors while leading the high-end market in China for eight straight years. From 2013 to 2016, the average annual net profit growth rate was 31.3%. In the past three years, the number of new patents approved and applied for have surpassed 120.

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Technological innovation never ends. In order to make the better pet’s life and let the mission make caring “smarter” and loving limitless realize earlier. In 2016, after four years of exploration, Dogness successfully joined with IOT leader Aerospace Innotech and Europe’s largest telecom operator Telenor Group, carefully building a “smart pet ecosystem” and opening the doors on a new era, the smart pet era. The first step is start from smart collars and harnesses, we formally launched the smart collar & harness to global market in 2017. The remarkable functions such as GPS location, safety zone, voice communication, led lights, steps counting & IP65 waterproof which bring the innovative product solutions comparing to the regular leashes, this is really a very revolutionary use experience for dog owners. 


Dogness expects that in the three to five years after becoming public, IOT technology will be applied to daily products including pet collars, pet cages, watering machines, feeding equipment, and toys, realizing a basket of smart solutions. This will include a full penetration of added value from the Dogness App platform, which will develop value-added telecom services and a mobile e-commerce platform to create valuable experiences including a pet community service, mobile payment capability, a friendship network, pet-themed games and finally provide an overall smart solutions for pet’s daily life.

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